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WHITE PAPER: Limited Time Offer
The anticipation and sense of urgency surrounding a limited time offer, or LTO, can lead to increased foot traffic and register rings from both regular and new customers.

May 17, 2018
Three Ways to Build an Intriguing Milkshake Program
Milkshakes are a perennial favorite on American menus. Though classic flavors like chocolate and strawberry remain ubiquitous, in recent years trends have shifted toward more creative, even outrageous flavors and formats. The freak shake trend, in which shakes are adorned with extravagant toppings like whole slices of cake, has brought […]
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